WhooBlog

Social media is evolving at an incredible pace. Measuring the success of your posts is a critical component of social media marketing. It’s important to check your analytics regularly to spot trends and see what’s working and what’s not. Social media metrics are the statistics and other data you can pull from your social media channels […]

In the digital space of today, content marketing has become one of the most effective ways brands are adapting to inform, create awareness, generate engagement and drive sales. Content Marketing is basically creating and sharing materials online for a targeted community. These communities vary from brand to brand and the materials created and shared may […]

Marketing of a business or brand, in recent times, has undergone a lot of transformation. Transformation in the sense that there are more options, techniques and strategies that can be applied and used to ensure that the public is made aware of a company’s products and services. One of these strategies that can be deployed […]

Social Media has in the last few years become part of one’s life. Platforms such as Facebook, Twitter and Instagram have seen immense growth in numbers per day of people signing new accounts- both personal and business pages. In recent times, news has spread extremely fast due to social media platforms and many people do […]

Micro or Macro Influencers – Understanding the Difference I’m sure we have all come across seeing a famous influencer or celebrity endorsing for a brand to promote a product or service on social media. But, my question to you is, from a scale of 1 to 10, how convinced are you that the product/service really […]

Whoopro, a self-service platform backed by robust technology that connects brands and digital influencers has been launched. This game-changer will provide cutting-edge seamless solutions to address challenges faced by brands and influencers during digital marketing campaigns. Influencer marketing has been a key strategy for brands since the boom of social media. According to the Internet […]